Gordon's have launched their new Premium Pink Distilled Gin.
The longstanding drinks company have unveiled their latest creation, which infuses the alcoholic beverage with the natural sweetness of raspberries, strawberries and redcurrant.
And the new creation was inspired by a pre-exiting recipe that dated back to the 1880s, as well as the ''Spanish gin trend'', and the rose-coloured spirit is slated to be the next big thing in the UK.
Speaking about the new product, the head of Gordon's, Annalisa Tedeschi, said: ''As Britain's favourite gin we are excited to launch this delicious new pink gin, inspired by the Spanish gin trend, which is to take the UK by storm.''
Gin experts have advised gin-lovers to pour the alcohol into a large wine glass filled with ice, tonic water and fresh fruit, ideally strawberries to enhance the berry flavour, although some consumers may want to experiment and add a touch of prosecco with their drink.
Gordon's Premium Pink Distilled Gin is exclusively available in Tesco for £16.50 per bottle, as well as in bars across the country from August.