Changing our style, hair and appearance is a big choice, and this shows as two-thirds of women admit that they’re in a style rut because they lack the confidence to change their image.
Research revealed the average woman has had their current hairstyle for a staggering six years and 153 days, while nearly half have had the same hair style since they were a teenager.
In fact, one in three said they were suffering a ‘hair rut’, while sixty per cent feel they never changed the way they dress or do their make-up.
The study of 2,000 women found over a third fear they won’t be able to pull off an image change, with many worried about how their partner might respond or whether other women would judge them.
In fact, most women keep the same hairstyle for work and play, with 75 per cent admitting they sport a similar style for different occasions like business meetings, parties or even dates.
And one in ten don’t think their current look is great but have stuck with it for years because it’s what they and their friends and family are used to.
Remington’s Marketing Director, Nikki McReynolds, said: “The results show that many women suffer from a very real lack of confidence when it comes to changing the way they look.
“There’s nothing wrong with having a consistent image that you’re comfortable with, but the findings show that the majority of women would like to be a bit braver and refresh their image now and again.
“It seems the biggest barrier is worrying about how other people will react or whether the new look will suit.
”If bored or unhappy with their current style, women can build their self-confidence gradually by experimenting with small changes, rather than drastically altering their image.”
TOP 10 CELEBS IN A HAIR RUT
1. Princess Anne
2. The Queen
3. Kate Moss
4. Cameron Diaz
5. Camilla Rosemary (Duchess of Cornwall)
6. Holly Willoughby
7. Jerry Hall
8. Sienna Miller
9. Lorraine Kelly
10. Jennifer Anniston
TOP 10 HAIR INSPIRATIONS
1. Cheryl Cole
2. Rihanna
3. Kate Middleton
4. Jennifer Anniston
5. Victoria Beckham
6. Lady Gaga
7. Dani Minogue
8. Katy Perry
9. Holly Willoughby
10. Beyoncé
TOP 10 STYLE BARRIERS
1. Current style is comfy
2. Can’t afford salon trips
3. Worried it won’t suit me
4. Not enough time to style myself
5. Don’t want to risk cutting hair another way
6. I’ve always had this style
7. I’d be nervous trying a new hair colour
8. I love my current style
9. I’m not confident styling myself
10. I don’t know how to create new styles
