Get into the spirit of Spring on Thursday 30^th May with an evening of shopping for less at over 120 stores and venues.

There will be exciting in-store events and a host of traditional British food, drink and quintessentially British fun in the relaxed surroundings of Covent Garden’s Seven Dials village, neighbouring St Martin’s Courtyard and presented by MasterCard’s Priceless  London.

What’s more, on this night only, the whole of Seven Dials will be transformed into a car-free pedestrian shopping haven and will be closed to traffic for a night of hassle-free shopping and entertainment.

Taking place between 5 and 9pm, the Seven Dials and St Martin’s Courtyard 20% off Shopping Night is the perfect opportunity to invest in new items for your Spring/Summer wardrobe, freshen up your beauty and grooming regime or treat yourself to new purchases for your home at stores such as Albam, Barbour, Diesel, El Ganso, Fred Perry, Jaeger London, Kiehl’s, Le Coq Sportif, Office, Orla Kiely, The Cambridge Satchel Company and The White Company. Local restaurants and bars will also be offering this generous discount off their menus and drinks.

Be one of the first 200 MasterCard cardholders to spend over £100 at participating stores across Seven Dials and St Martin’s Courtyard, and claim your free luxury goodie bag worth £50 from the MasterCard Priceless London Pop-up Shop at 36 Earlham Street. If you show your MasterCard and sign up to Priceless London, you will also be able to take part in their lucky dip and balloon pop to win great prizes instantly. Everyone can join in the action with Priceless London’s fantastic fun flip where you can dress up, be photographed and then take home your own flip book, as a lasting memento of your night.

For your added enjoyment, explore Seven Dials and St Martin’s Courtyard where you can expect to be entertained and engaged with activity such as the Seven Dials village Phone Box Photo booth, live performances from vintage singing duo ‘Verity and Violet’ in St Martin’s Courtyard and Molly’s Lipps, who will be performing at Bolongaro Trevor.

Coco De Mer will be hosting a sexy Burlesque, contortionist and balancing act performers in their window courtesy of Circus restaurant and bar, and DJ Lee Hume will be spinning his eclectic beats at Urban Outfitters.

Patagonia will be running a Traid Sew Good workshop where you learn how to repair, renew and rework old clothes, and you can also learn how to mix cocktails at Detroit in association with Bombay Sapphire.

Food and drink also features high on the evening’s agenda where for £5 or less you can enjoy British savoury delights from street vendors What The Dickens and Eat My Pies, alongside ice-creamist Ruby Violet, who will satisfy your sweet tooth with flavours such as English rhubarb & custard, chilli chocolate and English honey and honeycomb with toasted almonds from their classic Bedford van.

A host of pop-up bars will be scattered throughout the traffic-free streets of Seven Dials including Kamm & Sons BarCycle and Punch & Judy Bar serving a mixture of delicious Summer punch and ‘Sunshine Mary’s’ made from their British Aperitif; the Twisted Ice Cream Cocktail Parlour where you can indulge on the world-first alcoholic ice cream and home-made “hard” lemonade. PLUS The Cocktail Gardener Lottie Muir of Midnight Apothecary fame will be creating seasonal ‘wild’ and garden cocktails and infusions using cultivated and foraged herbs and flowers from her botanical pop-up bar.

Show your exclusive shopping night ticket and claim complimentary Bloom Gin cocktails from the St Martin’s Courtyard pop-up bar, and Moscow Mules, G&Ts and Dark & Stormys from the award-winning Fever-Tree Botanical Bicycle.

You can also enjoy free Pimms, retro sweeties, popcorn and candy floss from the Seven Dial’s vintage tricycles and stalls offering. Resident eateries Jamie’s Italian and Suda will be outside in St Martin’s Courtyard serving signature dishes to hungry shoppers, and Kopapa will be offering a British menu of “English asparagus, watercress & mayonnaise dippers” and delectable slices of “English strawberry vanilla cheese cake” from their pop-up food stall.

There will also be a host of gifts, surprises and opportunities to win throughout the evening including complimentary Spring manicures by WAH nails for the first 50 shoppers to spend over £50, the Seven Dials Tombola, which will be spinning for shoppers to win prizes worth up to £150, and Joules will have a fantastic print Mini parked in St Martin’s Courtyard for shoppers to win. Plus head to 18 Earlham Street to view the Seven Dials ‘Best In Show’ Spring edit window with an opportunity to win the £1,000 worth of items.

For your style, beauty and grooming needs organic hair colour expert Karine Jackson will be treating shoppers to styling services including fringe trims, on-trend top knots or super quick up-do’s; style and colouring advice and hair care goody bags from her ‘outdoor pop-up hair salon’. For the ultimate denim styling advice head to G-Star Raw and to overhaul your beauty bag, be sure to visit Benefit where they will be offering complimentary skincare consultations and bubbly whilst the gorgeous Cheek of It Bespoke Burlesque girls mingle alongside you in-store. For him, Nickel Spa for Men is offering free skincare consultations, 5-minute chair massages and gift with purchase.

The Seven Dials and St Martin’s Courtyard 20% Shopping Night takes place on Thursday 30^th May 2013 between 5 and 9pm. To qualify for the 20% discount, shoppers need a ‘Seven Dials and St Martin’s Courtyard Shopping Ticket’ which can be downloaded for free one month in advance of the event at Sevendials.co.uk along with a list of participating stores and venues.