Whether you like to admit it or not, we all get a buzz when we receive a few more likes than usual on a social media update, or gain a handful of followers in one day.
Are you looking to build your social media followers?
With social media influencers becoming the latest it-job, it’s understandable why we would all want to build our online status and live a seemingly perfect life, where big brands send us free stuff (we can dream).
There are some simple steps to grow your online following and popularity on social media.
With one billion active Instagram users, it is fair to say that social circles have expanded from just family and friends to include followers and virtual friends.
If you’re looking to increase your social media following, here are five handy tips to get you going.
Stick to popular topics
Over two-thirds of British people said that their favourite social media content to see are pet posts. So if that’s anything to go by, posting pictures of your furry friends is a good way to securing more likes and follows online.
Other snaps that will rake in the likes on Instagram are birthday posts, travel pictures and foodie snaps.
Avoid off-putting themes
As well as having opinions on topics we do like to see on social media, there are ones we should all steer clear of when trying to raise our social media profile. It’s important to remember that what’s posted online is there for everyone to see, so oversharing may be off-putting to new followers.
Buying a house was voted as the least accepted topic to post online, alongside death, funerals, politics, and of course… baby spam.
Mind your language
When it comes to swearing online, the nation is divided. 58% of people say they have never sworn on their social media channels. If you’re trying to boost your follower count this year, it could be advised that dodging bad language might help.
You never know who is looking, so refraining from profanities might do you some favours in the long run.
Avoid repetition
Nobody likes to see the same old content over and over again. To keep people interested and attract new followers, it’s important to make sure that you create versatile content that stands out from the crowd.
Whether it’s posting the same meals, visiting the same places or sharing the same selfies, repetition bores people and could make your followers think you have nothing else to offer. When you’ve seen one glazed doughnut, you’ve seen them all.
Be yourself
There’s nothing more frustrating than seeing someone you know pretend to be someone they’re not online. Social media allows us to share snippets of ourselves online - so embrace the greats parts of life you enjoy and share away.
Gary Beeston, Sales & Marketing Director at Insurance2go said: “With more and more people logging on to social media every day, we wanted to share a few top tips and tricks for boosting followers this new year.
“Whether your goal for 2019 is to gain more followers,be more active or just create better content, these tips should give you the help you need to take the next steps towards making 2019 your best social media year yet!
“Although it’s a place to be yourself, social media is often the first place people head to, to boast about their personal life or express upset publicly. The whole world has access to everything you publicly post, so it’s important to also think about the consequences of your online actions before publishing anything that may cause trouble with your friends, family or career further down the line.”
To find out more about the research and hear from more Brits who have experienced social media regret, visit: insurance2go.co.uk