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19-03-2008 15:15
Holly Willoughby has stripped off and taken a shower on the streets of London to make us re-think how much water we use.
The Dancing on Ice presenter is calling on the public to take part in a 3 Minute Shower Challenge to celebrate World Water Day on 22nd March.
To kick start the campaign Holly took her duck and sponge to Trafalgar Square where she striped off and showered under the watchful eye of Nelson… and the public.
The launch coincides with the release of research commissioned by Ariel and Waterwise, the UK’s leading authority on water efficiency, which reveals that on average 9 litres of water is used per minute in the shower.
As a result if everyone in Great Britain reduced their shower time to three minutes we would collectively save a whopping 6 billion litres of water per day!
Holly is encouraging people to get behind the challenge in the hope it will help change people's attitudes towards water conservation. The majority of water wasted in the home is in the bathroom and experts believe the shower is the best place to start making simple changes that can make a big difference.
The United Nations General Assembly designated 22 March of each year as the World Day for Water by adopting a resolution to encourage countries to implement activities that promote conservation of water. So this Saturday make sure you swap your bath for a 3 minute shower and do your bit for the environment
For further information and tips on how you can cut water waste in your home visit www.ariel.co.uk/water
The X Factor might be the bane of some folks’ lives thanks to a certain pair of twins who keep appearing on the show week after week, but as we’re trying to determine who we’d most like to go on a hot date with this morning, we thought we’d open the floodgates to your views.
Readers' Comments
#1 by LOLA - 20-03-2008 22:10
uhh she didnt shower in public. you lied!!!!!!!! grr
#2 by Baws - 01-08-2008 15:24
She doesn't strip off at all. I want my 2 minutes back.
#3 by Mr Man - 22-08-2008 20:25
We can only be thankfull she didnt strip off in public!!!
You honestly think someone like her cares about water and energy wast? Na! come on, its for her publicity. A mildly attracti... READ MORE
#4 by Ray - 26-08-2008 09:07
I didn't see her naked in the shower what rubbish! False headlines plus she would have been arrested for indecent exposure in a public place surely.
#5 by Water User - 31-08-2008 02:03
Ahh! like the others - what a misleading title! I ran the tap staright down the drain for 1 hour in protest.
#6 by James - 31-08-2008 22:01
How do I masterbate to this?
#7 by sir - 01-09-2008 17:37
mildly attractive ,you have high standerds
#8 by jonny - 21-09-2008 23:26
this chick would promote a fuckin' door handle! what a typical Z list 'celeb' bollox!!!
#9 by Nick W - 27-09-2008 21:45
lmao@comments!
#10 by mick - 07-11-2008 19:02
what a con just for that i am going to have a 3 minute shower then a bath full to the top .
#11 by rob - 08-11-2008This Month 08th Nov 12:16
what a bit of crumpet holly is
i would shower with her
#12 by mitch - 6 months ago 22nd Apr 09:55
she looks better with her clothes on than off.
#13 by Sexy boy - 6 months ago 23rd Apr 22:44
I would say holly is so fit I would take a shower with her
#14 by Holly is Hot - 5 months ago 16th May 15:34
WTF is this? she wasnt naked in the shower. i wasted 3 mintues watchong tht rubbish.
#15 by beth - 4 months ago 21st Jun 17:48
you are very brave i would not do that
#16 by mr e - 3 months ago 16th Jul 16:44
Dumb Asses!!! Are you stupid enough to think she'd destroy her TV career by getting naked in the middle of Traf Square!? Stop playing with yourselves and...GET A GIRLFRIEND!!!
#17 by Roberto - 2 weeks ago 20th Oct 16:32
Even tho she wasnt naked, i wud shower with her and let her do anything to me!!
#18 by Andrew Robert Frost - Yesterday 15:08
wish I could of seen it. She is one fine looking lady