Kenzo and Maison Kitsune have been named as Pitti Uomo and Pitti W's next guest designers.
Kenzo will take part in the menswear event, while French label Kitsune will hold its first womenswear presentation, and the trade shows will take place in Florence from January 8 until January 11.
Pitti Immagine communications and events director Lapo Cianchi said: "Kenzo is one of the most interesting phenomena of recent seasons and, to be frank, one of the most [exciting]. The advent of [the label's new creative directors], Humberto Leon and Carol Lim has produced a radical turnaround in just one year. The founder's legacy is the inspiring essence rather than a model to reproduce."
Maison Kitsuné was first set up as a record label in 2002 by former Daft Punk manager Gildas Loaëc and Japanese architect Masaya Kuroki. Its first menswear collection was launched in spring/summer 2005 and soon became known for its pared-down timeless elegance and focus on tailoring.
Cianchi added to WWD: "During the first conversation with Gildas Loaëc and Masaya Kuroki a couple of weeks ago, we ended up talking almost exclusively about the kind of atmosphere they would like to create in Florence for the premiere showing of their women's collection. It will be a powerful event: for Maison Kitsuné fashion and music express a single, eclectic and highly rhythmic creative project."