Louis Vuitton
Louis Vuitton is to be wrapped up for Christmas by Takashi Murakami.
The Fifth Avenue store in New York is erecting a vinyl installation, which will cover the entire store in Murakami’s iconic Monogram Multicolore print for the house.
Daniel Lalone, president and chief executive officer of Louis Vuitton North America says: "The idea to wrap the Fifth Avenue maison in Monogram Multicolore came about earlier this year in an effort to do something truly unique for the holiday season."
Meanwhile the luxury goods firm is gearing up for a credit crunch Christmas with retail sales expected to fall worldwide.
But on the brighter side the label has announced that 12 teams from 11 countries, will compete in the Louis Vuitton Pacific Series in Auckland, which starts on January 30.