Girls Go Mad For Twilight Fashion

25 March 2009

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A fashion range inspired by the hit movie, Twilight has caused a sensation among the young tween market.

According to WWD, hoards of teenage girls queued outside of celebrity haunt Kitson last week, hoping to get their hands on Awake Inc.’s launch of a special edition clothing line.

Released to coincide with Twilight's DVD release on March 21st, the company released a line of Twilight-inspired T-shirts, hoodies and thermals, designed exclusively for the trendy chain.

There are now plans to extend the line, to accompany the next instalment of the movie franchise, titled 'New Moon' in November.

Stars from the hit movie, Ashley Green, Rachelle Lefevre and Kellan Lutz attended the launch to pose alongside fans, and agreed that the apparel on offer was in-tune with their own style.

That said, they wouldn't be caught dead in the sold-out 'I heart Edward Cullen' T-shirt, with Lefevre commenting to WWD: "I think Rob [Pattinson] gets enough love as it is."