Barbara Palvin for Amazon Fashion

Barbara Palvin for Amazon Fashion

Barbara Palvin has been named as the face of Amazon Fashion's European Fall 2016 campaign.

The 22-year-old model-and-actress - who has worked for Chanel, Louis Vuitton, Miu Miu and Victoria's Secret in the past - will be featured on the online retailer's print advertising and social media campaign across Europe and is "thrilled" to be associated with the brand which encourages and promotes individuality.

Of the partnership, Barbara said: "I'm delighted to be working with Amazon Fashion.

"I think the meaning behind the campaign strapline is really important, and it's about embracing being an individual and encouraging personal expression through fashion, so I am thrilled to be part of Amazon Fashion's Autumn/Winter 16 campaign."

As a part of the campaign, the Hungarian beauty - who has recently been romantically linked to Formula One racing world champion Lewis Hamilton - took a trip to Amazon's state of the art European Fashion Photography Studio in Shoreditch, East London, to shoot the campaign with photographer Cass Birdand and i-D magazine's Fashion Editor, Julia Sarr-Jamois.

Barbara then selected her favourite pieces from the collection including a Filippa K button leather A-line skirt, Paul & Joe ruffle shirt, Gestuz knitted long sleeve dress and Champion reverse weave sweat dress.

Commenting on the appointment of Barbara, the Marketing Director of Amazon Fashion Europe, Juliet Warkentin, said: "Barbara is a great advocate for our 'Don't look like me, look like you' campaign. She has lots of energy and a fresh style, that shines off the page and in our video."

The items of clothing from the AW16 collection will be made available at www.amazon.co.uk from September 29.


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