Georgia May Jagger Signs for Hudson Jeans

3 months ago 30th Jul 11:00

Georgia May Jagger has signed a high profile modelling deal with Hudson jeans.

The rock star daughter is set to be the global face of the brand and star in a raunchy, rock-inspired three million dollar global ad campaign to appear this autumn/winter.

Since making her modelling debut, this will be the first campaign that 17 year old Georgia May has ever fronted and her first ever international campaign. It is also the biggest promotional campaign Hudson Jeans has ever launched. Of her appointment as the face of Hudson Jeans, Georgia May says, “My Father’s Mick Jagger, my Mum is Jerry Hall - some people would say I have good genes.”

Chosen for her attitude, spirit and inherent sexiness, Georgia May is a perfect brand fit - she has transatlantic connections in equal measure and shares Hudson Jeans’ British and American ethos, which is ‘born in California and rooted in London’.

The new campaign was shot by Mario Sorrenti, the much in-demand photographer famous for shooting Kate Moss topless for Calvin Klein Obsession, and styled by Camilla Nickerson. The shoot took place in an East London studio earlier this summer.

Georgia May’s boyfriend Django James, Dave Stewart’s 18-year-old son, also makes a cameo appearance in Hudson’s latest campaign, which will be launching in September 2009.