A whopping 90% of parents in the United Kingdom think that their children are under pressure to "fit in" at school, according to the results found in a new survey.
Whilst 81% of those parents with children aged between four and five years old are concerned that their kids feel this pressure, a massive 98% of those whose children are aged from between 15 to 16 believe they're currently under pressure to conform.
It was also discovered that 60% of parents questioned feel their child has been victim to some form of bullying, and almost 30% have heard their own child put themselves down, with a quarter of parents seeing their kids changing their appearance in a bid to fit in.
Conducted by Stagecoach Theatre Arts Schools and BulliesOut, the study comes as the pair launch a new charity partnership which is to offer practical support to children through a new range of performing arts workshops, designed by Stagecoach Theatre Arts Schools to help youngsters explore the themes of individuality, peer pressure and inclusive supportive peer groups.
CEO of BulliesOut Linda James commented: "In 2015 there is more pressure than ever before to fit in and we strongly believe this could be a factor in bullying and self-esteem issues in children.
"We should encourage children and young people to build supportive and inclusive peer groups that recognise and value individuality."
She continued: "We're delighted to be working with Stagecoach Theatre Arts Schools to find creative ways to help young people build inclusive, supportive peer groups that recognise and respect people's individual differences."
Managing Director of Stagecoach Theatre Arts Schools Sarah Kelly added: "At Stagecoach, we believe in helping children reach their full potential and are proud to create safe and supportive environments where young people can learn, try new things and be creative without fear of failure.
"Our classes help children build their self-esteem and express themselves confidently, developing skills that benefit them in all aspects of their lives. We're excited to share our expertise and help Bullies Out develop a unique programme using performing arts to inspire and engage children in the topics raised by this research."
Tagged in children