The news that every woman has been waiting for has finally arrived, Men prefer a woman’s personality over her looks.
Lynx has carried out research to find out what type of woman British Men want most, and the results shows that brainy girls are at the top of their lists.
Seventy two per cent of men say that personality is the biggest turn on and 50 per cent say that their ideal woman is a brainy one!
The survey revealed that men seem to prefer the Kate Middleton type, at 5’ 6” with dark, shoulder length hair and blue eyes.
The TOWIE type is a complete turn off, with only 6 per cent of men saying that they go for the high maintenance type of woman.
The survey showed that the nation’s ideal woman would need to be interested in music, movies, sightseeing and travelling, and must be funny, sensitive, thoughtful and outgoing.
Most men wouldn’t be able to handle a woman like Rihanna as only 5 per cent of them said that they would like to have a party animal for a girlfriend.
Despite the Olympics being upon us, only 14 per cent of men said that they see the sporty type of woman attractive.
It appears that men like a woman who can flirt, as 25 per cent of men said that was something they found attractive in a woman.
Both men and Women look for the same personality traits in each other, they have to be funny, thoughtful, sociable, confident and romantic.
Although Women have a slightly higher focus on personality, with 82 per cent saying it is the most important aspect of a man.
Psychologist, Dr. David Lewis said, “The findings suggest that male and female roles are evolving as what men look for in a woman are becoming more in line with what women typically look for in a man.
“Although we are initially attracted to someone through physical features, it’s now more important to people that their partners are companions rather than ‘trophies’.
“The recent economic downturn could also play a part in this evolvement, as we’ve become less materialistic as a nation than before the recession, and now seek partners who can provide us with contentment and security.”
When it came to shy girls, Geordie lads and men from Northern Ireland prefer them, as only 5 per cent of Geordie lads liked sociable women and a shocking 0 per cent of Northern Ireland lads found sociable ladies attractive.
Lynx Brand Manager, Kavi Tolani, said, “We’ve always known guys have preferences for different personality types and it’s great to see this in our results.
“It’s clear that different cultures and upbringings across the UK can make the mating game very competitive within regions, putting pressure on guys to succeed when they meet girls exhibiting a desired personality type.
“The new Lynx shower gel range has therefore been developed to help guys feel great whatever the situation and primed to stay ahead in the mating game.”
Lynx have re-launched their coloured shower gel range with each variant designed to help men keep up with five different types of girl, meaning any man can get the girl he wants.
Cara Mason @FemaleFirst_UK