Attitude magazine unveiled an exclusive cover of the late Princess Diana at the Virgin Holidays Attitude Awards on Thursday (12.10.17).

The late Princess Diana

The late Princess Diana

The cover image of the nation's sweetheart - who tragically passed away in 1997 aged 36 years old - was revealed at the star-studded bash at London's Roundhouse last night to celebrate her posthumous Attitude Legacy Award, which was picked up by her son Prince Harry.

The gong recognises the late royal's charity work throughout her lifetime, which saw her challenge the stigma around HIV and AIDS in the 1980s and 1990s.

Speaking about Diana, the Managing Director of Stream Publishing and Publisher of Attitude magazine, Darren Styles, said: "Behind Diana's famous beauty and style, there was a radical firebrand driven by a passion for activism. Very few individuals had the power to change the mindset of millions of people at that time, but Diana knew that she was one of them -- and she chose to wield her power to improve the lives of gay men suffering with HIV/AIDS."

And Diana - who was married to Charles, Prince of Wales, for 15 years until 1996 - has been praised for "changing understanding" surrounding the diseases, by touching sick people without any masks or gloves.

Darren continued: "Without the expected mask, gown or gloves, she touched and embraced the sick and the dying, when the common misconception was sharing cutlery or a public bathroom would see you infected. It changed understanding, and it changed our world. 2017 may mark 20 years since the death of the Princess. But it also marks 30 years since the start of her HIV activism, and her opening of the UK's first hospital unit dedicated to HIV/AIDS. And that's what Attitude is commemorating by posthumously awarding Diana, Princess of Wales, our Legacy Award."

The imagery of Diana, which was photographed by Patrick Demarchelier, is one of six limited edition winners' covers and is available to download or purchase in stores now.