Ana Ivanovic Plays Street Tennis in Toronto
18 August 2009
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To celebrate the start of Rogers Cup, Sony Ericsson, one of the largest global mobile phone manufacturers known for its innovation and style, and two of the brightest stars of the Sony Ericsson WTA Tour, World No.8 Caroline Wozniacki and 2008 Roland Garros Champion Ana Ivanovic, took over Toronto’s Yonge Street for Street Tennis, an impromptu tennis match on Canada’s longest street.
Street Tennis follows on the heels of last week’s spectacular Fountain Tennis stunt in the fountains of Kings Island in Cincinnati, one of America’s largest amusement parks.
Sony Ericsson, the title sponsor of the Tour, is famous for its breathtaking stunts that place some of the world’s most recognizable female athletes in the most unusual places - on water, on car rooftops in Miami, in a metro station in Madrid, and on a desert island in the Arabian Sea in Doha.
Serbia’s Ana Ivanovic and Denmark’s Caroline Wozniacki rallied against each other on a special tennis court that was laid down for the players on the world-famous street in a record time of five minutes.
Ana and Caroline brought their A games to the street, awing tennis fans with amazing points in one of the world’s most exciting cities. With Street Tennis, Sony Ericsson was once again able to take the sport from the confines of the tennis court to a new audience and unexplored environment.
Ana Ivanovic said: "Rogers Cup in Toronto is one of my favorite stops during the US Open Series. I won this event three years ago and it is always nice to be back in Canada. I was thrilled to have a chance to participate in the Street Tennis stunt with Caroline today.
"It is always exciting to be able to bring the sport of tennis to new audiences and we definitely had fun, taking people on the streets of Toronto by a huge surprise."
Commenting on the experience, Caroline Wozniacki said: "I was thrilled to have an opportunity to participate in Street Tennis with Ana and very impressed with Yonge Street in this beautiful city of Toronto.
"The court was laid out for us in a record time and playing an impromptu tennis match with Ana was really fun. I am extremely excited about competing at Rogers Cup in Toronto and participating in Street Tennis was a great way to kick off the tournament."
Stacy Doster, Head of PR, Sony Ericsson North America, said: "Once again, Sony Ericsson created an exciting and original stunt that gave us an opportunity to energize the tennis fans in Toronto and kick off Rogers Cup in style."
Rogers Cup tournament director Karl Hale said: "Toronto and tennis share a passion for multiculturalism. Street Tennis is a great way to start a phenomenal week at Rogers Cup.
"We’re thrilled to welcome the tennis world including today’s stunt participants Caroline Wozniacki and past Rogers Cup champion Ana Ivanovic."
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