Charlotte Crosby is willing to lose tens of thousands of pounds to cut all ties with Stephen Bear.
Charlotte Crosby
The former couple - who had an acrimonious split last October - had set up the company His And Hers Enterprise Limited in order to sell branded merchandise together but Charlotte has decided to focus on her own solo entrepreneurial efforts following the break-up.
While Stephen has been in Bali, Charlotte, 27, has been pouring all of her energy into her company, Charlotte Crosby Ltd, which is worth £1 million.
A source told the Sun Online: "Charlotte is dreading Stephen's return to England and knows they're going to have to sort this out and meet up."
"She'd rather just forget the whole thing and has been ignoring the business.
"Anything with her name attached to it is a gold mine and he loves making money.
"It's just gonna drag everything back up from the past and make it harder to move on."
Last month Charlotte - who is now dating Joshua Richie- decided to get the tattoo Stephen inked on her removed.
The former 'Geordie Shore' star made the decision to have the half bear-half cheetah on her back lasered off, as well as the fish he drew on her wrist, because she wants nothing more to do with the hunk following their messy split last year.
A source said: "Charlotte is erasing the tattoos she had while she was with Stephen. Having them lasered off is like her closing a door on that chapter of her life. It's really positive for her. She's having the fish design, which he gave her on 'Just Tattoo Of Us', removed and the awful cheetah one she hates. Bear gave her that tattoo because he said she cheated on her ex Ash Harrison with him. It's vile and she wants it gone forever. This year is all about Charlotte and she's determined to leave bad news Bear behind her for good!"
Her determination to erase Bear, 28, from her life comes shortly after he begged her to get back together with him after he took responsibility for the demise of their 11-month relationship.
He wrote on social media: "Dear Charlotte , I really messed up , if I can rewind the clock back maybe I wouldn't of done the things I did and say. Life's about making mistakes . I've just been really sad recently and I need to get it off my chest . I no being with me isn't easy and I will probably send you insane in the end and I really do care and still love you . It might be too late but all I can do is try. The New Years coming up and I would love to spend the rest of my life with you.(sic)"
But he later told his followers she had shunned his attempts to get back together.
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