Scarlett Moffatt is a "serious contender" to be the new host of 'The Great British Bake Off'.

Scarlett Moffatt

Scarlett Moffatt

The 'Gogglebox' star is being tipped to take over from Mel and Sue when the popular culinary competition moves to Channel 4, after proving a hit with viewers when she won 'I'm A Celebrity... Get Me Out Of Here!' last month.

A source told the Sunday Mirror newspaper: "Scarlett is now a serious contender - she opened a lot of eyes to her potential on .I'm a Celebrity'.

"She is young, very funny and just the type of presenter Channel 4 are looking for to front their version of the show."

However, the 26-year-old star won't be fronting the programme alone.

The insider added: "Scarlett may be inexperienced but the thinking is she could be paired with a more senior co-host."

Among those being tipped to anchor the show with the telly fan are Victoria Coren Mitchell, comic Sarah Millican, 'QI' host Sandi Toksvig and popular Channel 4 presenter Davina McCall.

Offers have been flooding in for the former office worker since she won the jungle contest last month, but Scarlett has reportedly told her management team she wants to enjoy Christmas with her boyfriend Luke Crodden and her family before making any decisions about her future.

A friend said: "She wants to enjoy a lovely Christmas, then make a proper shot at a long-term television career. She is prepared to work hard to achieve it."

Regular 'Bake Off' hosts Mel and Sue confirmed after it was announced the show was moving from the BBC to Channel 4 that they would not be staying with the programme, as did original judge Mary Berry.

However, her co-judge Paul Hollywood will be a part of the new show when it returns to screens, which is expected to be in 2018.