Puppy football will be aired during the England V Columbia World Cup match on Tuesday (03.07.18).
Fans will be able to manage their blood pressure and heart rate during knockout games with Freshpets, which will be streaming the event live on Facebook.
Viewers can expect to see English Bulldogs go head-to-head with Bichon Maltese pups in the 'Pup Cup', which has been launched in a bid to reduce fan stress.
The 'Pup Cup' is based on Japanese relaxation technique, Kawaii; looking at images of baby animals in order to improve mental well-being and reduce physical signs of stress.
The refrigerated pet food company has also teamed up with Dr Jeff Foster to offer some top tips on how to stay calm.
These include; breathing, moving, visual distraction (puppies), eating sensibly and finally, finding your happy place.