Aston Merrigold has found “pandemic parenting” tough.

Aston Merrygold

Aston Merrygold

The JLS singer admitted being at home for weeks on end with sons Grayson, three, and eight-month-old Macaulay – who he has with fiancée Sarah Richardson – because of the coronavirus pandemic has left him longing for some release and he expects other parents feel the same because it isn’t always easy to stay calm amid the stress of lockdown and home learning.

To cheer up mums and dads, Aston has urged them to release their angst in one of Hotels.com’s ‘scream pillows’, which have been designed with personalised quotes to help them through yet another week of staying at home.

He said: “I absolutely love my boys, but we all know pandemic parenting is difficult and it can be tough not to literally, throw your toys out of the pram. Half term is obviously going to be really different this year, and I’m sure most parents have felt like they wanted to scream into a pillow at some point over the past few weeks. So, let’s all let out a collective scream into a Hotels.com pillow and get back to learning our times tables…all over again.”

Aston’s comments come after a survey revealed over half of parents (56%) have lost sleep since schools closed again after Christmas, while almost a third of parents have confessed to losing an extra one to two hours sleep a day since the schools were closed.

And after 20% of mums and dads surveyed admitted they wanted to scream into a pillow when the school closures were announced, Hotels.com have urged them to win their very own scream pillow, as well as a £100 Hotels.com gift card to go towards a much-needed break when travel restrictions are lifted.

Senior Global Brand Communications Manager Emma Tagg from Hotels.com said: “Half term should have signified the first holiday of the year, but for many parents, they’re the ones in need of a break. We wanted to show parents that we’re here with you to bring some light relief - and gift you a stress-free holiday at the end of it with flexible booking options on most hotels. Think of the beaches, the mini bar and the room service. It’s up to you whether you take the kids...”

To be in with a chance of winning, All parents need to do is post the phrase they’d like to include on their own scream pillow on Hotels.com’s Twitter page @hotelsdotcomuk from midday on 16 February - midday on 19 February.

Five winners will be selected at random every 24 hours (15 in total) between 16.02.21 at midday GMT to 19.02.21 at midday GMT, to receive a ‘scream’ pillow and a £100 gift card on Hotels.com. Ts and Cs apply.


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