Domenico Dolce and Stefano Gabbana believe there are not enough "real fashion designers" in the industry any more.

Stefano Gabbana and Domenico Dolce

Stefano Gabbana and Domenico Dolce

The founders of the prestigious label Dolce & Gabbana believe there is a lot of "mediocrity" in the fashion business, and they think fellow creators have "no personalities" anymore.

Speaking about the sector Stefano, 54, said: "Is a lot of mediocrity because there's not any more real fashion designers. No personalities."

And the duo - who founded the brand in 1985 - thinks the industry is "in crisis" because it is "flat and without a soul".

Stefano continued: "Fashion is in crisis, flat and without a soul. The big companies destroyed the system because they took all the good designers out of the market - now they all work for huge corporations. Is all about business, about bags, bags, bags."

However, the creative mastermind believe the industry is more about clothes rather than accessories, and making sure their customers pick up on their "genuine" characteristics.

Stefano said: "For us, fashion is about clothes and they come from the soul, it's genuine, and our customers feel it."

Although Stefano and Domenico have acknowledged the high price point of their products makes it difficult for some to purchase and wear their items, the pair believe people can still have the "Dolce & Gabbana style" without buying their merchandise.

Asked about their consumers, Stefano said: "Is all the people who enjoy life. But many people don't have the money to buy Dolce & Gabbana, and I say to them be inspired, go to the vintage market and buy something similar and you are Dolce & Gabbana style. That's our goal."

Stefano and Domenico have revealed their ultimate goal is to "leave the world a house style".

Stefano told Grazia magazine: "In the next century when we're gone, to leave the world a house style. We are not into power and money. [I prefer] love. And respect."