Kate Hudson and Michael Kors have designed a watch, in order to fight global hunger.
The 36-year-old actress has signed up to the 55-year-old fashion designer's campain 'Watch Hunger Stop' - launched in 2013 - and the pair have designed two limited-edition styles of the Bradshaw watch, set to hit shelves in October.
Every sale of one of these Bradshaw 100 watches will enable 100 children in need to receive a nutritious meal through the United Nations World Food Programme's initiative, and Kate - who has two sons, Ryder Robinson, 11, whose father is her former husband Chris Robinson, and four-year-old Bingham Bellamy, who she parents with former boyfriend Matt Bellamy - "can't think of anything more important".
The 'Almost Famous' star said: "I'm proud to join Michael Kors in this global effort to end hunger. As a mother, I can't think of anything more important than raising a healthy and educated generation of children, and WFP's School Meals Program is committed to exactly that.
"This is a cause that I'm eager to be a part of because I believe we can all make a real and significant difference."
Michael has said he's "excited" to have Kate on-board and bringing a "can-do attitude".
The fashion icon said: "I am so excited to have Kate Hudson join me in the fight to ensure that no child anywhere in the world goes to bed hungry.
"Not only does she have a unique star quality but she also brings an incredible amount of generosity and a can-do attitude to a cause that is extremely important to me personally."
The watches will be available exclusively in Michael Kors stores worldwide and on michaelkors.com in the US from October.