Longleat visitors can Journey Big this summer, enjoying an exclusive experience with MINI UK.

BMW Mini Countryman

BMW Mini Countryman

Longleat, the UK’s No.1 Safari Park, is a land of adventure. Home to roaming lions, stalking tigers and swinging monkeys, as families look to maintain the connection with nature made during lockdown, what better place to enjoy a MINI adventure?

From Saturday 21st August, Longleat guests can Journey Big with their family day out, making their park experience bigger, better and even more memorable behind the wheel of a MINI Countryman Plug-In Hybrid, all whilst raising money for Tusk, a wildlife conservation charity close to Longleat’s heart.

The exclusive experience, which sees just 32 tickets available each day, will enable guests to exchange their own vehicle and experience the Longleat Safari Drive-Through in the spacious comfort of a MINI Countryman Plug-In Hybrid – the brand’s most sustainable SUV - part electric, full of adventure.

With each MINI wrapped in a roar-some animal print, designed exclusively for the Longleat collaboration, it’s the picture-perfect way to enjoy your family day out this summer.

What’s more, the collaboration will also see the launch of an exciting competition, where one lucky entrant can win five tickets for the experience. Accommodating a test drive in the MINI Countryman for one driver and four passengers, with full access to Longleat, the prize tickets are available for Saturday 28th August at 10am. 

As the first drive-through Safari Park created outside of Africa, Longleat offers an experience rooted in conservation first, and family entertainment second. As part of the Safari Park’s ongoing support of conservation projects and sustainability mission, the full proceeds of every ticket purchased for the MINI experience will be donated to Tusk.

The Safari Drive-Through isn’t the only Park activation being powered by MINI, the collaboration between the two iconic British brands. Longleat’s expert animal team will be utilising a fleet of animal printed MINI Countryman vehicles across the Safari Park and wider Estate as a more efficient way to access some of the park’s four-legged residents, including the zebras, giraffes, wolves and cheetahs.

With the ability to switch from petrol to all-electric driving and emitting fewer emissions, the MINI Countryman Plug-In Hybrid is the perfect partner for Longleat.

Guests wishing to enjoy a MINI adventure and experience the electrifying combination of the MINI Countryman Plug-In Hybrid and Longleat on their extraordinary day out, simply need to visit the Longleat Safari Park website to book tickets.

Tickets can be purchased at www.mini.co.uk/longleat. Please note, tickets are for a maximum of five people only.