Jordan North is being lined up for a promotion at the BBC.

Jordan North

Jordan North

The 30-year-old DJ's profile has increased dramatically following his appearance on 'I'm a Celebrity...Get Me Out of Here!', and BBC bosses are set to hold talks with Jordan about his long-term future later this week.

An insider told The Sun newspaper's Bizarre TV column: "Jordan has been a hugely popular member of the BBC Radio 1 team since he started but since he appeared on 'I’m A Celeb', his profile has sky-rocketed.

"While Giovanna [Fletcher] was the winner, Jordan’s success on the show has made him a family favourite and has put him in great stead for the future."

Jordan is reportedly called the "supply teacher" at Radio 1, because he frequently fills in for the station's big-name stars such as Nick Grimshaw and Scott Mills.

But he's now eyeing a more prominent role at the station.

The source said: "Jordan is the host of the weekend show and is known as the supply teacher because of the amount of times he has covered for Nick Grimshaw and Scott Mills. But now his team are working on landing him a spot with a bigger audience.

"But now his team are working on landing him a spot with a bigger audience. As far as Jordan is concerned, the sky is the limit now and he appeals to everyone – not just Radio 1 listeners.

"Jordan’s profile is going to be raised massively in the next few months and the plan, along with getting him a more coveted spot on air, is to get him back on the box. Along with panel shows, Jordan is destined for his own series after easily becoming the stand-out star of this year’s show."