A modelling agency only hires normal-looking people.

Modelling agency wants normal people

Modelling agency wants normal people

Set up by film director Avdotja Alexandrova, the agency is trying to start the trend of only featuring regular people in a bid to change the way society views looks.

Avdotja explained to Cavert Journal: ''I became a photographer and a film director because I've always been fascinated by unusual types.

''I used to think that I love really striking, bold faces simply because I have bad eyesight.

''But now I realise that my interest is deeper than it seems - I am drawn to both appearance and character of my models, to their stories and experiences as much as their faces.''