ITV have responded to over 3,000 Ofcom complaints about the treatment of Kim Woodburn.

Kim Woodburn

Kim Woodburn

A clash between Loose Women presenter, Coleen Nolan, and 'How Clean Is Your House' star Kim has led to 3,297 complaints after Kim walked out of the panel show during an on-air spat. The pair became rivals after appearing on 'Celebrity Big Brother' together last year and 'Loose Women' producers invited the 73-year-old onto the show in an attempt to settle their differences.

A spokesperson for the broadcast regulatory board told The Express: "We are assessing these complaints against our broadcasting rules, before deciding whether or not to investigate."

Whilst a spokesperson for Loose Women added: "Kim agreed to come onto the panel today at the invitation of the producers on the understanding it was for a reconciliation with Coleen. Kim becoming upset was never the intention and the panel did endeavour to comfort her. She was offered counselling after the show, which she declined."

Kim has since called for Coleen to be fired as a presenter of the show and branded it as "cruel" entertainment.

Speaking to the Sun Online, she said: "I was ambushed, it was disgusting. It was like a circus and I was there for some cruel entertainment. I want Coleen and her sister fired. They could have stopped that show. The one who had the ear mic could have stopped it, but they did nothing to curb it.

"I was shown cruelty again by that woman. I'm embarrassed once again. And I've cried on TV once again. I do go at people if they go for me. I hope I never live to see the day when a human being in her 50s and her sister could mock a lady sobbing on TV."