TV presenter models for a series of stunning photos in her new role as lingerie model

Glamorous TV presenter Ruth Langsford is set to join the growing list of sexy 50-something role models inspiring the nation’s women, as photos of her modelling a new range of lingerie are released today.

The 51-year-old has been announced as the new ambassador for iconic lingerie label Playtex and shows off her fabulously feminine figure in a range of classy, yet sexy shots of her modelling the new range.

Ruth joins women such as Helen Mirren and Kim Cattrall in inspiring women over 50 to embrace their femininity and fabulousness, by not being afraid to show off their womanly figures.

With curvy, hourglass figures making a comeback on the catwalk following the success of shows such as Mad Men, Playtex, which first launched in Britain in the 1950’s, decided it was time to reveal their range of flattering, comfortable, yet sexy bras, designed to make the most of a woman’s natural assets.

In our podcast Ruth Langsford talks about what it was like to disrobe for the nation and how she hopes to inspire 50-something women to embrace their figures like never before.