Catering for families with different tastes is hard enough, but for mums living in a world increasingly dominated by social media, the pressure to lead Instagram-perfect family lives can feel exhausting. New research revealed that 92% of mums in the UK struggle with stress at meal times.

Frozen berries make a healthy dessert once defrosted

Frozen berries make a healthy dessert once defrosted

To help mums ease the pressure, Birds Eye has uncovered the top five hacks to make tea time easier:

Using frozen food to save time

Getting children to help with the meal preparation

Disguising foods children don’t like

Make food more fun with shapes and faces

Offer a sweet treat to the kids only if they finish tea

Let’s take a look at some more reasons why turning to the freezer is a great option for families.

Top ten reasons to reach for the freezer at mealtimes 

You’re not alone: Birds Eye and Mumsnet found 70% of mums turn to frozen food to avoid some of the pressure of family meal times.

Nutritious: 30% of mums feel guilty about the nutritional value of the choices they feed to their family, however frozen food offers great options for parents to feed their kids a balanced tea. While frozen peas can contain more vitamin c than their fresh equivalent, frozen chicken and fish are fantastic sources of protein for growing kids.

More than just chips: Frozen food doesn’t have to be limited to chips. Frozen meat and vegetables can be used in a range of tasty and nutritionally balanced meals for both children and adults alike. Birds Eye recently teamed up with 7 parenting influencers to show how frozen food can be used in a range of meal options including katsu curry, tacos and pesto pasta.

Time saving: Mums spend more than 45 minutes preparing food for their family but frozen can cut down on the time they spend in the kitchen.

Less wastage: Frozen products last longer than fresh produce, meaning there’s always something to be found in the freezer for tea. A longer-shelf life also means more opportunity to plan ahead and in a nation that throws away tonnes of food every year, that can only be a good thing.

Easy to cook: With many frozen food products pre-prepped and ready to cook, you don’t need to be a culinary genius to use frozen food in tea-time creations.  

Great for a range of diets: The range of frozen foods on offer today means there really is something for everyone – there are even gluten-free fish fingers for those looking to cater for specific dietary needs.

Value for money: Less food waste means less spending. If not eaten, fresh food will perish and you’ll need another trip to the supermarket for an extra spending spree.

Healthy cooking methods: Most frozen vegetable products can be steamed or boiled, with no need for a fryer, pan, oil or butter, meaning healthier cooking options for the family.

No preservatives required: No need for preservatives as the action of freezing naturally preserves the food.

Having just relaunched its entire chicken range, Birds Eye is on a mission to challenge common misconceptions and take the guilt out of frozen food. Find out more about how frozen food can be used in nutritionally-balanced meals at

Tagged in