Leigh-Anne Pinnock's bikini business has reportedly fallen £116,000 in debt.

Leigh-Anne Pinnock's company is reportedly in debt

Leigh-Anne Pinnock's company is reportedly in debt

The Little Mix singer founded Pure and Obsession Ltd with friend Gabrielle Urquhart in 2018 to help handle the income from her In A Seashell swimwear brand.

According to The Sun newspaper's Bizarre column, Companies House documents show its debts have increased by £56,000 over the past year.

It's said the business partners have been able to keep the company afloat with both an interest free loan of £137,250, and a £19,000 bank loan.

The 32-year-old star previously explained she decided to fund the brand herself to help her retain "complete control".

Back in 2019, she told Glamour magazine: "It’s so expensive to launch your own brand too, I didn’t realise at first how much money you had to put into it as well, it takes a lot.

"I funded it myself as I wanted complete control. I didn’t want to do it for a brand, I wanted to do my own thing, that was really important."

At the time, Leigh-Anne also revealed she wanted to pursue her fashion goals further with the idea of creating her own line when she has more experience.

She added: "I have honestly loved fashion from the beginning so to actually have my own line, my own swimwear feels like a dream – I can’t tell you how excited I am!

"Swimwear is the beginning. I 100 percent want my own fashion line, too. But let’s tackle the swimwear first!"