Heidi Klum was "thrilled" with her new collection for Heidi Klum Intimates.

Heidi Klum's Heidi Klum Intimates new campaign

Heidi Klum's Heidi Klum Intimates new campaign

The 43-year-old German model - who launched the eponymous lingerie brand last year - has admitted she is overjoyed with the success of her label and "absolutely loved" working with fashion photographer Rankin, whose real name is John Rankin Waddell, who she worked with on the first shoot for the company.

Speaking about her new campaign, which is the fourth commercial for Heidi Klum intimates, the 'Project Runway' judge said: "I absolutely love shooting with Rankin. He shot my first-ever campaign for Heidi Klum Intimates and it's amazing to see how much the range has grown since then.

"I am thrilled with this latest collection and can't wait to share it with our customers all over the world who swear by the fit and intricate beauty of our styles. I'm so proud that we're available in over 2000 stores!"

The advert sees the mother of four - who has daughters Helene, 12, Lou, six, and sons Johan, nine, and Henry, 10 - strip down to her under garments and flaunt her super slender frame whilst sporting items from the Heidi Klum Intimates Autumn/Winter 2016 collection, which was inspired by the blonde beauty's road trip to Venice, Italy, as well as the Heidi by Heidi Klum capsule.

Meanwhile, Heidi - who landed her first modelling contract after winning the 'Model 92' contest in 1992 in Germany - has admitted underwear has become much more "important" to her wardrobe since she hit 30.

Speaking previously, she explained: "With lingerie the older you get the more important it becomes. In your twenties you don't even really need to wear a bra, because everything is standing by itself, but later - and after four kids - lingerie becomes more important than before.

And the 'America's Got Talent' judge doesn't intend to stop posing in lingerie or swimwear for commercials any time soon.

She explained: "I feel very fortunate every year that I get to be older. I don't think that getting older is a negative thing either.

"I think, when the time comes, I probably will say, 'Maybe someone else can shoot it this time,' but at the moment it's still a lot of fun."


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