Lauren Conrad cut her hair because she doesn't have "time for a lot of hair".
The 31-year-old style icon has recently chopped her blonde locks in favour of a long bob hairstyle, which the 'The Hills' alumni decided to do because she doesn't have enough hours in a day to spend taming her tresses, especially after giving birth to her son Liam in July this year.
Speaking to PEOPLE about her makeover, the blonde-haired beauty - who is married to William Tell - said: "Yeah, I just cut it off. Honestly, it's more of a time saver. I have to blow dry my hair while my son is napping and it doesn't always last that long so less hair is less time. I don't have time for a lot of hair."
And Lauren recruited the help of hairstylist Kristin Ess to carry out the beauty overhaul when she invited the style expert to her home to cut her hair.
She continued: "Kristin is so sweet. She's been coming to my house for appointments just because it's hard for me to get out and I just asked her to cut it all off.
"Kristin doesn't do mom cuts. She cuts moms' hair. But I don't think she wants me to call any haircut she does a mom cut."
The fashion designer - who boasts a string of brands including LC Lauren Conrad and Paper Crown - previously vowed never to hack off her hair again, which is why her spouse was puzzled when she underwent the transformation, although she can't remember making the promise.
Asked why she opted for the look, even though she insisted she wouldn't have a cropped do again, Lauren said: "I'm sure I said that. William [Tell] said that, too. He said, 'Why are you cutting your hair? You said you weren't going to do it again.' I was like 'I did?'"
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