Gemma Collins has pledged to become the next Mrs Hinch.

Gemma Collins

Gemma Collins

The reality TV star’s “diva” alter ego 'The GC' has asked her 2.2 million followers if she should put on a “bedazzled apron” and become a ‘Cleanfluencer’.

The former ‘TOWIE’ star - who was previously reported to have landed a lucrative deal to become the new face of Surf laundry detergent - pitched her next venture to the washing brand and they have accepted.

The GC told her fans in a clip on Instagram: “I’ve got VIP events to go to and I need to get my clothes fresh - they’ve been in the closet for 16 months!

"Hang on a minute … maybe I should become a Cleanfluencer?"

She continued: "The GC is always on the lookout for an opportunity.

“If only there was a laundry detergent that smelt as fabulous as me.

“Come on Surf, help a diva out…”

The TV favourite has become a millionaire since she first shot to fame on 'The Only Way Is Essex'.

And the outspoken star previously admitted there's a distinction between her real-life self and her celebrity persona.

Speaking about the differences, she explained: "I try not to bring any attention to myself. I like to cook, I like nature, I like to read. I do like to shop, don’t get me wrong, every now and then. I like a good day out in London, but, yeah, they are two very different people - massively."

Gemma insisted she's actually just a regular, hard-working person "like everyone else".

She said: "The truth is, in day-to-day life, I’m just grinding like everyone else."


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