They say we are influenced by what we watch on the TV and it appears to be the case when making our minds up for our summer holiday.
As ‘Made in Chelsea in New York’ hit our screens last night, the airline company, British Airways, discovered Britons are really swayed by what they see on TV.
The airline saw a substantial increase in the number of views on the New York page of its website, during and in the hour after ‘Made in Chelsea in New York’ aired on E4 at 9pm.
The new swathe of small screen holidaymakers are referred to by the airline’s holiday experts as ‘TV travellers', for their tendency to surf online for fantasy holidays during or after a popular TV programme has aired.
For a ‘Made in Chelsea’-style holiday experience, British Airways Holidays’ New York Destination Manager, Caroline Smith, recommends the following hotels:
The Standard High Line
“The hippest of hip hotels, right in the heart of the Meatpacking District, overlooking the hugely popular High Line elevated walk way, with stunning views over the Hudson.”
Stay at the four star Standard High Line, with British Airways from £849, for three nights (Travelling in January).
For more information, visit: www.standardhotels.com/high-line
“New York’s first downtown luxury boutique hotel located in cool as ice Soho, sitting alongside world renowned art galleries, hipster shops and local restaurants.”
Stay at the four star Soho Grand, with British Airways from £899, for three nights (Travelling in October).
For more information, visit: www.sohogrand.com
Viceroy New York
“The buzzy Viceroy is New York’s very latest luxury hotel, with its fabulous rooftop bar slap bang between 6th and 7th Avenues.”
Stay at the five star Viceroy New York, with British Airways from £899, for three nights. (Travelling in November).
For more information, visit: viceroyhotelsandresorts.com
The London NYC
“The stylish and sophisticated London NYC bubbles with cosmopolitan chic thanks to its subdued interiors and relaxed vibe.”
Stay at the five star The London NYC, with British Airways from £879, for three nights (Travelling in January.)
For more information, visit: www.thelondonnyc.com
The Greenwich Hotel
“Enjoy an A-list experience at Robert De Niro’s hip New York hangout hotel, complete with a lantern-lit pool in what looks like a Japanese bamboo farmhouse tucked away in terrific Tribeca.”
Stay at the five star The Greenwich Hotel, with British Airways from £1,079, for three nights (Travelling in January).
For more information, visit: www.thegreenwichhotel.com
Top 5 programmes which have prompted a noticeable spike in searches for hotels and flights in a location featured are:
1. Made in Chelsea in New York – New York
2. Operation Wild with Claire Balding – China and Chengdu
3. The Trip to Italy with Steve Coogan and Rob Brydon – Italy
4. Mad Men – New York
5. Benidorm – Spain and Alicante
Claire Bentley, British Airways Holidays’ Managing Director, said: “We often see a rise in the number of people searching for holidays to a particular destination after a world event or a high profile Royal visit, but it’s fascinating to see how many people really do seem to be influenced by what they watch on TV.
Some people then purchase holidays, others will simply be searching for inspiration for their next trip away. Recently we’ve been surprised and entertained by the number of customers who have asked for holidays at ‘The Solana’ in Benidorm.”
For further information, visit: www.ba.com/newyork
All packages are for return economy flights and three night’s hotel stay for two adults sharing one room on a room only board basis. No book by unless stated